BestSends Guide · Tested by Carlos Gil
7 Best GetResponse Alternatives in 2026
GetResponse bundles email, funnels, and webinars into one subscription. That's great if you use all three — and expensive if you only need email. Here's where to go instead.
GetResponse's pitch is consolidation: email marketing, landing pages, funnels, and webinars in one subscription. For coaches and course sellers running full launches, that's genuinely useful. But a lot of GetResponse customers only use the email piece and end up paying for webinar hosting and funnel tools they never touch. The alternatives below split into two camps: focused email tools that do less but do it cheaper and cleaner, and bundled alternatives that compete directly on the all-in-one pitch.
At a glance
| Tool | Best for | From | Free plan | Rating | Try |
|---|---|---|---|---|---|
| BrevoTop pick | Senders who never used the funnel/webinar side | $9/mo | 300 emails/day | 4.7 | Visit → |
| ActiveCampaign | Teams that need serious branching automation | $15/mo | 14-day trial | 4.8 | Visit → |
| Kit | Newsletter writers and course creators | Free | 10K subs | 4.7 | Visit → |
| MailerLite | Small teams wanting a lighter tool | $10/mo | 1K subs | 4.5 | Visit → |
| Klaviyo | Shopify and DTC brands | $45/mo | 250 contacts | 4.7 | Visit → |
| Systeme.io | Coaches wanting a cheaper bundled alternative | Free | 2K contacts | 4.0 | Visit → |
| Moosend | Pure budget email switch | $9/mo | 30-day trial | 4.3 | Visit → |
What we love · what we don't
What we love
- Most GetResponse customers are overpaying for webinar/funnel features they don't use — splitting out saves money fast.
- Focused email tools (Brevo, MailerLite) are meaningfully cheaper for email-only use.
- If you do need the bundle, Systeme.io undercuts GetResponse on price for the same idea.
What we don't
- No single alternative matches GetResponse's webinar hosting exactly — you may need a separate tool (Zoom, Livestorm) if you drop it.
- Funnel builders vary widely in polish; test before committing to a full launch on a new one.
The ranking
1. Brevo
If your GetResponse usage was really just email and automation, Brevo delivers that core more cheaply and with pricing based on send volume instead of list size.
CRM and SMS come bundled, which covers some of what GetResponse's ecosystem promised without the webinar and funnel overhead.
The tradeoff is you lose the native funnel builder and webinar hosting — if you need those, look further down this list.
Pros
- Pay-per-send pricing
- CRM and SMS included
- Strong free plan
Cons
- No native funnel builder
- No webinar hosting
Who it's for
Anyone whose GetResponse bill was mostly for email they weren't fully using elsewhere.
Skip it if
You actively run webinars or funnels through GetResponse.
2. ActiveCampaign
GetResponse's automation covers the basics; ActiveCampaign goes several levels deeper with conditional branching, lead scoring, and a built-in CRM for sales follow-up.
If your business is part marketing and part sales, this replaces GetResponse plus a separate CRM.
It costs more and takes longer to learn than GetResponse's more visual, funnel-first approach.
Pros
- Industry-leading automation
- CRM included
- Strong deliverability
Cons
- Steeper learning curve
- No native webinar hosting
Who it's for
Marketing and sales teams needing depth over breadth.
Skip it if
You need webinars in the same platform.
3. Kit
If your "funnel" is really just a newsletter feeding a digital product, Kit does that job more natively than GetResponse's general-purpose funnel builder.
Digital product sales, paid newsletters, and tag-based automation ship in the core product.
10,000 free subscribers vs GetResponse's 500 makes it the more generous starting point.
Pros
- 10K free subscribers
- Native digital product sales
- Simple, focused UI
Cons
- No native webinar hosting
- Lighter on traditional funnel/landing page tooling
Who it's for
Creators and newsletter-led businesses.
Skip it if
You run live webinars as part of your funnel.
4. MailerLite
GetResponse tries to do a lot in one interface, which can feel busy if you only need email, forms, and light automation. MailerLite strips that down.
Landing pages are included, so you keep some of the funnel-adjacent functionality without the complexity.
Pros
- Cleanest UI in the category
- Free landing pages included
- Honest pricing
Cons
- No webinar hosting
- Automation is lighter than GetResponse's
Who it's for
Small businesses and solo operators.
Skip it if
You need deep funnel or webinar features.
5. Klaviyo
If you run a Shopify store and used GetResponse mainly to sell products through funnels, Klaviyo's native store sync, abandoned cart flows, and revenue attribution are purpose-built for that job.
It costs more, but the flows tend to pay for themselves in recovered revenue at real store volume.
Pros
- Best Shopify integration in the category
- Revenue attribution and predictive segments
- Deep flow library
Cons
- Pricier at scale
- Overkill for non-commerce sellers
Who it's for
DTC and ecommerce brands.
Skip it if
You don't run a store.
6. Systeme.io
If what you actually want is GetResponse's bundling of email, funnels, and course delivery, Systeme.io competes directly on that pitch at a noticeably lower price.
The email side is less polished and the automation is shallower, so it's a tradeoff, not a strict upgrade.
Pros
- Cheapest all-in-one bundle
- Includes course hosting
- Generous free plan
Cons
- Less capable email automation than GetResponse
- Smaller ecosystem and support
Who it's for
Bootstrapped coaches and course sellers on a budget.
Skip it if
Email deliverability and automation are your priority.
7. Moosend
Moosend includes automation on its entry plan, which some competitors gate behind higher tiers, and undercuts GetResponse on price.
You lose funnels and webinars entirely — this is a pure email play.
Pros
- Very competitive pricing
- Automation included on entry plan
Cons
- No funnel or webinar features
- Smaller integration ecosystem
Who it's for
Bootstrapped operators who only need email.
Skip it if
You rely on GetResponse's funnel or webinar tools.
Best for...
Best for email-only senders
Brevo
Pay-per-send pricing without the funnel overhead.
Best for automation depth
ActiveCampaign
Branching automation and a built-in CRM.
Best for creators
Kit
Native digital products beat a general funnel builder.
Best for simplicity
MailerLite
Lighter interface, same core job.
Best for ecommerce
Klaviyo
Store-native flows GetResponse can't match.
Best for budget all-in-one
Systeme.io
Same bundled pitch, lower price.
Pricing at every list size
Estimated monthly cost on each platform's standard plan, billed monthly. Cheapest at each tier highlighted.
| Tool | 1,000 | 10,000 | 50,000 | 100,000 |
|---|---|---|---|---|
| Brevo | $9 | $25 | $65 | $179 |
| MailerLite | $10 | $73 | $289 | $489 |
| Moosend | $9 | $56 | $208 | $455 |
| Systeme.io | Free | $27 | $47 | $97 |
| GetResponse | $19 | $59 | $139 | $250 |
Should you actually switch?
GetResponse's bundle is only a good deal if you use all of it. Here's how to decide.
Switch if
- You only use the email and automation features and are paying for webinar/funnel tools that sit idle.
- You need automation branching or a CRM deeper than what GetResponse offers.
- You run an ecommerce store and need native revenue attribution and abandoned cart flows.
- You want a cheaper bundled alternative that still includes funnels and course hosting.
Stay put if
- You actively run webinars through GetResponse and would need to pay for a separate tool elsewhere.
- Your funnels are built and working in GetResponse — rebuilding has a real time cost.
- The all-in-one convenience matters more to you than price.
Step-by-step migration guides
Frequently asked questions
Usually because they're paying for webinar hosting and funnel tools they don't actually use, when a focused email platform would cost less for the same sending volume.
Keep reading
Our top pick
Brevo leads our testing
Tested hands on against every platform in this guide, on real accounts and real campaigns.
Still deciding?
Put any two platforms head-to-head on price, automation, and deliverability.
Related reading
About the Author
Carlos Gil is the bestselling author of The End of Marketing, a LinkedIn Top Voice, and founder of The Best Network. He brings 15+ years in marketing to practical reviews of AI, SaaS, email marketing, and creator tools.
Read more about Carlos